APRVD
 
For this project I was commissioned to art directed an editorial for the fashion brand APRVD AW20 collection, to post on their social media and to used on paid adverts. 
 
As seen below, each section is made to fit within Instagram’s square theme. So the client could post one layout at a time or in three separate swipes. 
 
I did the graphics, direction, styling, casting and the photography of the products. I also then chose a separate photographer to shoot the models and it was a success.
Art direction is something I am very passion about. I love to create, plan, then execute.